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Rolex · Day-Date

Rolex 228396TBR Day-Date 40 Ice Blue Dial Baguette Diamond Bezel Platinum President Men's Watch

$96,902

New, unworn

Reference
228396TBR
Size
40 mm
Metal
Platinum
Papers
Listed

More photos or a short video of this watch on request.

Viewings by appointment, call or text at 30 West 47th St, Suite 805, Diamond District, between 5th and 6th Avenue.

Details

BrandRolex
ModelDay-Date
Reference228396TBR
ConditionNew, unworn
Case size40 mm
Case materialPlatinum
DialIce Blue
BraceletPresident bracelet
Box and papersBox and warranty card listed, ask to confirm

About this watch

A Rolex is often the first serious watch people buy and the one they keep. The brand builds its own movements, works its own gold and steel alloys, and favors small, careful updates over dramatic redesigns.

This Rolex Day-Date 40 is reference 228396TBR. The Day-Date, often called the President, shows the day spelled out in full and is made only in gold or platinum. It is fitted with a ice blue dial. Its 40 mm case is crafted in platinum. A President bracelet completes the look. The diamond setting makes it a strong choice for evenings and special occasions.

This example is offered in new, unworn condition. The listing notes the Rolex box and warranty card. Confirm the full set with us before you buy.

The asking price is $96,902. Want to see it in person? Call or text Watch Store NYC to set up a viewing in New York City, or use the form on this page to ask about it.

All Rolex Day-Date watches and buying guide

See it on West 47th Street

30 West 47th St, Suite 805
New York, NY 10036

Diamond District, between 5th and 6th Avenue.

Viewing is by appointment. Send the form, or call or text (212) 659-7217 with the reference, and we will confirm the watch is here and set a time.

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